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03 / BRANDING & GRAPHIC DESIGN

Brand identity.
Make it yours.

A visual identity that feels like your business. Everywhere it appears.

Let’s talk about your project

THE RIGHT FIT

For a new business, a new direction, or an identity that needs consistency.

01

Your own character

A visual direction that reflects your business and the people you serve.

02

One consistent identity

Colors, typography and design that belong to the same family.

03

Ready for real use

Assets that work online, in print and in your day-to-day business.

THE SCOPE

Considered
from every angle.

We shape the exact deliverables around your goals. Here’s where we can help.

01Discovery & direction
Audience, positioning and visual references establish a clear creative brief.
02Logo & visual identity
A considered mark, color palette and typography system.
03Print & digital design
Business cards, promotional materials and assets for web and social.
04Brand guidelines
Practical direction for using your identity consistently.
05Final files & handover
The agreed assets prepared for their intended digital and print applications.

FROM FIRST CONVERSATION TO DELIVERY

01

Discover

02

Explore

03

Refine

04

Deliver

Font 42 · The marketer’s website website design by Font 42

SELECTED WORK

Font 42 · The marketer’s website

VISUAL IDENTITY / FONT 42 DESIGN ARCHIVE

Explore the project
ALSO FROM THE STUDIOSocial media & content

GOOD TO KNOW

Questions before we start.

What can a brand identity project include?

The agreed scope can include a logo, color palette, typography, visual direction, brand guidelines and assets for print and digital use. We shape the identity around your audience and business.

Can you work with a logo I already have?

Yes. We can build a more consistent identity around an existing logo or recommend changes when needed. Discovery helps determine what to retain and where the brand needs improvement.

How does branding connect with the website?

The same colors, typography, image direction and message carry into the website and marketing materials. That consistency helps customers recognize the business across different touchpoints.

YOUR NEXT CHAPTER

STARTS WITH A CONVERSATION
Let’s make
your mark.

Tell us where you are today.
And where you want to go.

sales@font42.com